Chinese
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As more and more Chinese companies from traditional production-oriented enterprises are moving into market-oriented businesses, there is a rapid increase in fierce market competition. An effective marketing system is the inevitable choice for every business in order to achieve maximum business share. Our strategy marketing consulting team helps clients make timely and accurate marketing strategy according to market demand, design framework for demand-driven marketing organization and counselling and assistance on policy implementation and enforcement to ensure systematically improve customer performance.
Issues which concern the organisations:
• How to choose a marketing model (according to consumer and industrial products division).
• How to build a product promotion strategy.
• How to make the seller-end policy.
• How to build marketing logistics and marketing management system.
• How to implement strict marketing within the enterprise quality control.
How can we help:
• Clear product key value proposition and development of appropriate communication programmes.
• New business (product) development and marketing mix strategies.
• Designing marketing mode.
• Developing channel strategy.
• Design dealer management mode and making dealers policy.
• Establishing adapted product supply and marketing management system.
What to expect:
• Based on Enterprise product and organizational resources, develop a design and marketing organization system.
• Channel construction and management under market competition.
• Competent brand planning.
• Build an enterprise performance evaluation system.