Automotive: find sustainable power

 

• Description of service

After two rounds of explosive growth, China has entered the second largest auto consumer. Meanwhile, the tempo from fast-track into the lane. On one hand, from the perspective of ownership, the market potential is still very high. 2011 China Holdings less than 80 units per thousand, far less than the United States, 900, and Japan per thousand 600 gap as well. The entire automobile industry chain will have the opportunity to benefit from, on the automotive market is facing a consumer upgrade, the second automobile market will coexist with a buyers market. Faced by consumers and their needs diversified development. Correspondingly, from innovative design, meticulous production, process control to marketing, will face an even greater challenge.

From a global point of view, consumers are more demanding automobile high-tech content, as well as expectations of lower prices, cheaper spare parts, accessories and repair services. With overcapacity, that automobile manufacturers and retailers in a fierce competition, also leads to reduced manufacturer and exporter profits. Mergers, acquisitions, and among manufacturers has performed in the world, the capital becomes increasingly important in automotive production integration.

Manufacturers that more effective to meet constantly diversified of consumers needs, and domestic whole Depot and parts manufacturers of core technology for systematic upgrades, car consumption downstream industry that specify growth, and new energy car how smooth to expand and on traditional car industrial brings opportunities and challenge that China automobile industriesl how can continue with notable growth, Enterprises that optimize and transform this market must face an effective solution of this current problem.

Usearch services helps you towards this fierce competition in the industry within the development of marketing decisions so as to ensure that the market-leading position in the market. Studies involve a wide range of products to the users requirements, customer satisfaction, new product development, product testing, direct marketing, brand and so on. We have successfully helped many automotive services companies develop new product concepts, enhance brand value, market exploration and tracking research.

• Special advantages

Usearch China Automotive Research, providing customers with a wide range of research and consulting services, we integrate market research and marketing consulting services, information management services and integrated direct marketing services and has launched a full 360-degree marketing solutions through integration of information, services, and technologies committed to provide customers with comprehensive solutions to the automotive industry.

Our auto industry specific research team have a deep understanding of the industry with the most advanced research techniques, combining the most sophisticated technology, based on your research needs with fast, there is sufficient information to support market assessment, analysis, and opinion.

· Customer service. Research teams has served in Faw, Faw-VW, Faw, Chery Automobile, Shanghai General motor, jiangling motors and other auto manufacturers. Services Land Rover, Volkswagen, Lexus, beiqi Futian automobile dealers. Serve oil companies such as shell, Sinopec, etc.

· Service project. Our team participated in JDPower large national satisfaction project, media habits and brand research, automotive user research, Car Clinic project, several thousands of samples of car user study.

· wealthy owners information. Through national partners have more than one city new list owners and major members of automobile clubs, deep interview, product testing, and related automotive research projects.

· Industry data. There are plenty of automobile industry association figures released, has accumulated a great deal of fresh and perceptions of the market.

· Team of experts. Usearch several experts coming from the front lines of auto industry research and consulting, as well as auto makers, their research in the automotive industry has a wealth of research and practical experience, which gives us the experience to carry out large projects is a very valuable resource.

• Customer service

We provide our customers in the automotive industry solutions relevant to their products or services, including:

· Car manufacturers

· Car broker

· Tire manufacturers

· Parts suppliers

· Oil company

• Industry case

Usearch team in previous work has accumulated a lot of experiences, these valuable project experience will serve the entire industry, and is used by all clients and boost prosperity and development of the industry as a whole. Usearch auto team has provided services to clients are:

· Business and industry research

· Car Clinic

· Study on market segmentation and selection

· Research on consumer behavior and attitudes

· Research on concept development and testing

· Product testing and diagnosis

· Pricing research

· Research on customer satisfaction and loyalty

· Mystery shopper

· Branding and brand equity studies

· Advertising testing

· Media placement and marketing strategies

· Study on stores location

· Study on the distribution of

· Dealer satisfaction and loyalty research

· Media placement effects and optimization research

Please contact us to learn how we can help you and your business to finding sustainable power.