E-commerce: shopping and consumption patterns of the revolution

 

• Service description

In 2011, the rapid development of China’s e-commerce market, according to the relevant sectoral monitoring data show that through December 2011, China’s e-commerce market turnover of 6 trillion yuan, an increase of 33%. Among them, the B2B e-commerce turnover reached 4.9 trillion, an increase of 29%. General development situation of stable. Online retail market deals to 349.2 billion yuan, as of December, the online retail market transaction sizes exceeding 800 billion yuan to 801.9 billion yuan, an increase of 56%.

Cats in East Beijing, days, suningyi as the representative of Chinese e-commerce company in China is exuberant, they are changing the concept on how people shop, and used at the same time, also gradually tearing apart at the traditional retail market share.

Meanwhile, internal competition and e-commerce enterprises have become more intense and brutal than ever, Jingdong, GOME, suning is to the point where every inch. Scope of competition is not just marketing, but a wide range of competition including competition, talent competition, capital development strategies, and so on.

Results of the competition is to promote the development of the e-commerce industry and benefit the majority of Internet users. But for e-commerce companies, price war caused profits as well as plenty problems. E-commerce industry is considered to be money-burning industries, one of the issues contemplated by investors and competitors.

Nevertheless, the e-commerce industry is still considered the most dynamic and innovative industries, they constantly break the traditional monopoly power for promoting the development of China’s Internet industry.

There is reason to believe that no matter what will happen in the future development of e-commerce industry, facilitation is a timeless trend. People will be more and more to enjoy this feast of e-commerce.

• Special advantage

Usearch e-commerce research, will combine traditional retail research experience, huge amounts of data sampling and studies, mutual accommodation. Also, refer to Internet research and data mining experience, providing customers with a full range of research.

Usearch study on e-commerce has the following features:

· Research on integration of online and offline perspective, not isolated and research both online and offline channels, undertaking the necessary research when competition with two modes and their interactions within the perspective

· Services where the customer, 1th, shops and a number of e-commerce enterprises

· Periodic update issued by the relevant departments of China’s e-commerce market data, accumulation of a number of related database data, research and consulting projects can be used as a source of reference

If you want to retail channels in China transition period to implement turn, usearch can help you meet expectations in the best way.

• Customer service

We offer services in the following:

· Integrated e-commerce enterprises

· Vertical electrical contractor

· Taobao Mall brands

· Taobao merchants

· Traditional enterprise’s e-commerce site

· For a while

• Case study

We provide comprehensive services include:

· Industry and industry/trends and forecast

· Competition research

· Study on market segmentation and selection

· Research on consumer behavior and attitudes

· User experience research

· Study on the website

· Research of the pricing strategy

· Research on customer satisfaction and loyalty

· Mystery customer research

· Brand research

· Advertising testing

· Media placement and marketing effectiveness assessments

· Research of data mining (see data mining section)
……

Please contact us to find out how we can help you and your business succeed towards excellence.